WhatsApp is reportedly preparing to introduce a new premium subscription service called “WhatsApp Plus,” aimed at users who want a more personalized and stylish messaging experience. The feature is currently said to be available only to a limited number of iPhone users, but reports suggest a wider rollout could happen globally in the coming weeks.

With billions of users worldwide, WhatsApp remains one of the most widely used messaging platforms across smartphones. Over the years, the app has continued adding privacy tools, calling improvements, AI-powered features, and customization options. Now, the company appears to be moving toward a subscription-based premium experience that could offer exclusive design upgrades, advanced chat management tools, and unique sound effects.

Here’s everything currently being reported about WhatsApp Plus, including its features, pricing, availability, and who may be able to access it first.

What Is WhatsApp Plus?

According to reports, WhatsApp Plus is designed for users who enjoy customizing their apps and making their messaging experience more visually attractive. Unlike the standard version of WhatsApp, the premium subscription may focus heavily on personalization and interface upgrades.

The service is expected to provide users with additional themes, exclusive app icons, animated effects, and enhanced chat controls that are not available in the regular version of the app.

At the moment, WhatsApp has not officially announced a full public rollout, but early testing reportedly began for select iPhone users.

New Themes and Accent Colors Could Change WhatsApp’s Traditional Look

One of the biggest highlights of WhatsApp Plus is expected to be expanded theme customization.

Currently, WhatsApp mainly uses its signature green interface. However, subscribers may soon receive access to nearly 18 new accent colors, allowing users to completely change the app’s appearance according to their preferences.

This feature could appeal especially to younger users who prefer more colorful and personalized app interfaces.

Premium App Icons May Also Arrive

Reports suggest that WhatsApp Plus may include around 14 exclusive app icon styles.

These icons could range from:

• Minimalistic designs
• Dark-themed styles
• Decorative visual themes
• Modern premium-inspired icons

This would allow users to customize not only the inside of the app but also how WhatsApp appears on their phone’s home screen.

Exclusive Stickers and Animated Effects

WhatsApp Plus subscribers may also gain access to special sticker packs and animated visual effects for chats.

Expected features include:

• Premium stickers
• Animated overlays
• Enhanced visual chat effects
• Stylish conversation themes

These additions are intended to make chats feel more interactive and visually appealing compared to the standard messaging experience.

Major Upgrade for Chat Management

Another important improvement reportedly coming with WhatsApp Plus is advanced chat organization.

Pin Up to 20 Chats

At present, regular WhatsApp users can pin only three chats at the top of the chat list. However, WhatsApp Plus subscribers may reportedly be able to pin up to 20 conversations simultaneously.

This feature could be especially useful for users who manage large numbers of personal and professional chats daily.

Bulk Control Features

The subscription may also introduce bulk customization controls. Users could reportedly apply the same settings to multiple chats at once, including:

• Themes
• Notification sounds
• Call ringtones
• Visual chat settings

This would make personalization much faster and easier for heavy WhatsApp users.

New Notification and Call Sounds Could Be Added

WhatsApp Plus may also include exclusive ringtone and notification sound collections.

Some of the reported sound names include:

• Flutter
• Tempo
• Ripple
• Quest
• Drum
• Carnival

These sounds are expected to offer a more unique calling and notification experience for premium subscribers.

Expected Pricing and Trial Offers

Reports suggest WhatsApp Plus pricing may vary depending on the region.

Possible pricing details include:

• Europe: Around €2.49 per month (approximately ₹279)
• Pakistan: Around 229 Pakistani Rupees (approximately ₹77)

Some regions may also receive:

• A 7-day free trial
• A 1-month trial period

However, official pricing confirmation from WhatsApp is still awaited.

Who Will Be Able to Use WhatsApp Plus?

Currently, the premium service reportedly appears only for a small group of iPhone users during the testing phase.

At launch, WhatsApp Plus is expected to remain unavailable for WhatsApp Business accounts. The company may initially focus only on personal users before expanding support to businesses later.

A Bigger Shift Toward Premium Messaging Experiences

If officially launched, WhatsApp Plus could mark a major shift in how messaging apps monetize premium features. Instead of keeping all customization options free, WhatsApp may begin offering advanced personalization tools through paid subscriptions, similar to trends already seen across streaming and social media platforms.

As competition among messaging apps continues increasing, premium visual experiences and customization tools may become a key strategy for attracting long-term users.