Rinku Singh's Investment Boosts Fitness Brand's Valuation to Over Rs 100 Crore
- byPranay Jain
- 16 Apr, 2025

While Rinku Singh's performance on the field in IPL 2025 may not have been the highlight so far, his off-field business decisions are making waves. The Kolkata Knight Riders (KKR) player recently invested Rs 1.9 crore in the Indian fitness brand, Beastlife. Following his investment, the company's valuation has soared to Rs 120 crore, a remarkable leap reflecting Rinku's growing influence in the business world.
Beastlife: A Rising Fitness Brand
Founded in 2024 by Gaurav Taneja and Raj Vikram Gupta, Beastlife operates as an online platform offering bodybuilding supplements and sports nutrition. The company has quickly established itself in the fitness industry, and with Rinku Singh's backing, it seems poised for even greater growth. While it's too early to determine the exact financial returns for Rinku Singh, his involvement is seen as a significant endorsement for the brand.
Rinku Singh's IPL 2025 Performance
On the cricketing front, Rinku Singh has had a relatively quiet IPL 2025 so far. In seven matches, his highest score is 38* runs, contributing a total of 116 runs in six innings at an average of 38.66 and a strike rate of 150.64. Despite not having a breakout performance yet, he has remained unbeaten in three innings, showcasing his potential to step up in crucial moments.
As KKR fights to improve its standing in the points table, with three wins and four losses from seven matches, Rinku's contributions could prove vital in the upcoming group-stage matches. KKR fans are eagerly awaiting a big innings from the young talent, as his performances could be pivotal in propelling the team forward in the tournament.
Through his investment and cricketing contributions, Rinku Singh is steadily building a reputation as a multi-faceted professional both on and off the field.