It will not be wrong if today's era is called the Information Age. Things are changing very fast with the advent of the Internet and mobile phones. Today we are living in a subscription-based economy, where goods and services are being received digitally. E-commerce companies have worked to give it a new look. However, the knock of e-commerce companies has had the worst effect on India's local retail market. There was a time when we used to go out to the markets and shops to buy essential household items. However, after the arrival of big e-commerce websites, we are now ordering our essential items online from the comfort of our homes. In today's time, from TV, fridges, AC to every essential household item can be ordered online. In such a situation, the sales in the local retail market have reduced considerably as compared to before.

This had a bad effect on the local retail shopkeepers. To solve this problem, the government has been working on the ONDC project for a long time.

What is ONDC
ONDC stands for Open Network For Digital Commerce.
It is a platform created by the government, which connects sellers, customers, and delivery partners.
ONDC is going to be a huge ecosystem of digital e-commerce, due to which many big e-commerce names can join it in the coming times.
However, ONDC is just the beginning. Nothing can be said for sure about what will happen next.
This platform will work to increase the trend of shopping in the world of the Internet.

Will end the monopoly of e-commerce companies like Amazon and Flipkart
This platform created by the government ends the monopoly of companies like Amazon and Flipkart in the digital world of e-commerce.
For this reason, ONDC is also being called the UPI of the e-commerce world.

ONDC is a non-profit e-commerce platform
Any shopkeeper can register on this platform, with the help of which he will be able to sell the items easily.
It is a nonprofit e-commerce platform.
Being non-profit, the shopkeeper will not have to pay any kind of commission to any intermediaries.
Gradually this platform is becoming operational in different cities in India.
According to Nandan Nilekani, this platform is the digital commerce space of the future.

(PC: Freepik)