Since films are getting better response on OTT than theater, many filmmakers are making films with OTT in mind. Some big banners have even entered into an agreement with the OTT platform. In the Corona era, people enjoyed movies and series at home instead of in the theater. One series that has become popular in Corona and Lockdown is Ashram and its third season has just been released.

Given the response on OTT, Stars is now getting crores of rupees in fees on this platform as well. Bobby Deol was paid Rs 2 crore for Ashram 3.

The OTT platform has opened up the fortunes of many actors like Pankaj Tripathi and they talk openly about it. Even big Bollywood stars like Saif Ali Khan and Abhishek Bachchan do not hesitate to come to OTT. Saif Ali Khan was paid a fee of Rs 15 crore for each season of the Sacred Games. Nawazuddin Siddiqui took Rs 100 crore for the second season of Sacred Games series. Radhika Apte appears in many web series. Radhika got Rs 4 crore for the first season of Sacred Games. Audiences know Pankaj Tripathi better by the name of Kalin Bhaiya. Pankaj Tripathi charged Rs 10 crore for the second season of Mirzapur series and Rs 12 crore for Sacred Games 2.